Since 1964, the Empire Hill Climb has brought competitors, spectators and the Northern Michigan community together on Wilco Road. Sponsorship helps us keep the event going while giving businesses an opportunity to be part of one of Michigan's most unique motorsports traditions.
View Sponsorship OpportunitiesThe Empire Hill Climb would not be possible without the businesses and organizations that support the event. We encourage our competitors, spectators and volunteers to support the businesses that support the Hill Climb.
We're proud to welcome Dave's Garage Empire as the 2026 Title Sponsor of the Empire Hill Climb. Based right here in Empire, Dave's Garage is part of the local automotive and motorsports community that helps make this event possible.
The connection to the Hill goes beyond sponsorship. Owner Craig Olvey is also an Empire Hill Climb competitor, making Dave's Garage a supporter of the event both on and off Wilco Road.
Visit Dave's Garage EmpireWhether you're a local business, automotive company, motorsports brand or simply want to support the event, there are several ways to become part of the Empire Hill Climb.
Every sponsorship includes recognition through the event and our digital channels, with additional exposure available at higher levels. Compare the opportunities below, then select your sponsorship directly from the options at the bottom of this page.
| Benefit |
Presenting $3,500 |
Hospitality $1,750 |
King of the Hill $1,250 |
AWD $650 |
Safety $500 |
4WD $500 |
2WD $250 |
|---|---|---|---|---|---|---|---|
| Social media post | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Sponsor board | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| Website recognition | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ |
| T-shirt logo | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | |
| Event / awards recognition | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | |
| Business banner | ✓ | ✓ | ✓ | ✓ | ✓ | ||
| Print & promotional coverage | ✓ | ✓ | ✓ | ✓ | ✓ | ||
| Announced at event | ✓ | ✓ | ✓ | ✓ | |||
| Display / booth space | ✓ | ✓ | |||||
| Full marketing package | ✓ | ✓ | |||||
| Naming rights | ✓ |
Select an available sponsorship below to purchase securely online. Sponsorships marked sold out have already been claimed for the 2026 Empire Hill Climb.
Interested in something custom? We're always happy to discuss creative partnerships that make sense for your business and the event.
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